JSP Visual Week In Review ~ 08.18.18

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This was both a busy week and a slow week, if that’s possible.

Big shoots at the beginning of the week and the end let to a lot of editing time.

A quick trip to the beach mid-week for a shoot that never happened, also happened.

Summer is winding down. I’m starting to feel it.


This Week’s Links:

What I Read This Week: Treasure Island

What I Listened To This Week: Aretha Franklin

Good read from Kenneth Jarecke: Shutterbugs, pixel peepers and others that annoy me

Inside the daring life of a war photographer.

Being Women: Poetry and Imagery

“One very important difference between color and monochromatic photography is this: in black and white you suggest; in color you state. Much can be implied by suggestion, but statement demands certainty… absolute certainty.” ~ Paul Outerbridge, Jr. (August 15, 1896 – October 17, 1958)


JSP Visual Week In Review ~ 08.11.18

Visual Week In Review_081118

Moving right a long, here are are at the just-about-midway point of August. The Back-to-School stuff is already out, the NFL started it’s preseason games this week, heck, I’m even seeing Halloween candy out in the grocery stores.

Another summer, and section of the year that seems to fly by. This was a fun week, though, maybe not as fun as the week my buddy Drew Gurian had – he shot Rod Stewart and Aaron Judge both this week, on different days). I had a really cool shoot last Sunday that I’ll be able to share with you in a couple of days.

Aside from that, it was another hot, humid week that saw a chance of thunderstorms every day, and sometime it did just that.

Just another typical New Jersey summer week.

A few more are left and for that I’m happy.


This Week’s Links:

What I Read This Week: Well, been reading: Treasure Island. What can I say, I never read it as a kid.

What I Watched This Week: I’ll light ya for it.

Good listen here: Joe McNally is interviewed on the podcast He Shoots, He Draws.

David’s Deli in San Francisco has a pretty interesting backstory.

Great profile piece: The House that Thurman Munson Built

Langston Hughes just got a year older.

Eye Candy: The work of Walter Smith

On the trail of Anthony Bourdain’s New Jersey (I’ve been to Lucille’s and Frank’s)

Today’s birthday: Jeff Widener (photojournalist who covered the Tianenman Square and shot “Tank Man”)

Speaking of….a past post: Standing at the Six-Four

“Shoot what you can’t help but shoot.” Great quote from Gregory Heisler found in this video.  (Full audio – over an hour – is here)

And finally…happy birthday today to my dad, Vincent, who turns 85 today! Taught me more than I can ever understand or appreciate!


© Mark V. Krajnak | JerseyStyle Photography | All Rights Reserved 2018

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Event: Bobby Mahoney at CBGB L.A.B.

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When the phrase “iconic music club” is used, the old CBGB in New York may be that the very top of the list.

The full name is CBGB and OMFUG. Almost sounds dirty, but the letters really stand for “Country Blue Grass Blue and Other Music For Upstanding Gentlemen”. That’s a mouthful so CBGB is much better.

Anyway, the club closed in New York City on October 16, 2006 – Patti Smith closed it – and is now the site of a John Varatos fashion store. Yes, he keeps the legend of CBGB still alive in the store…but it’s still a high-price fashion store now. Oh well, capitalism.

An offshoot of CBGB has been the CBGB L.A.B. – Lab and Bar (this franchise loves its initials, don’t it?) at the Newark International Airport in New Jersey. And, though an association with Tito’s Vodka and the Asbury Park Music Foundation, a number of local NJ acts are playing sets throughout the summer there.

Back at the end of July, it was my buddy Bobby Mahoney doing a solo set there. I wanted to help out the APMF and shoot the event and help give it some exposure. Bobby and his band have had a good year – they opened for Bon Jovi at The Rock in new Jersey, and then he helped out Asbury Park’s Williams Honor when they opened for Bon Jovi at  Madison Square Garden, too.

But despite those big stages, he still picks up gigs where he can get them to help get the word out about his music. And this stage definitely was not big.

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Basically, it was a small platform, but more than enough space for him to plug in and roll through some of his original songs as well as some really cool covers.

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It was an interesting experience for me on a couple of levels. First, we had to get issued something that looks like a boarding pass and still go through security, even though there was no plane to catch. It’s a little weird walking though an airport with an escort but without having a plane to catch.



When I fly out of Concourse C at Newark (it’s actual name was changed to Liberty International Airport after 9/11 but it’s still Newark Airport too all of us), I often grab a bite at this CBGB. So while I’ve been in CBGB there, I’ve never really paid attention to it.

There’s a whole merchandise area with everything from CBGB t-shirts to harmonicas to actual vinyl albums (more on that in a bit). Whereas the original CBGB made its name (at least in later years) as hardcore punk rock, this outlet was pretty commercial. Make money anyway you can, I guess. Maybe Hilly Kristal (who grew up not far from me in Hightstown, New Jersey) wouldn’t have had a problem with that.

Anyway, it was a little surreal covering this. And while I usually have problems getting good sight lines during a Bobby Mahoney club show, here it was wide open. Almost too open – I had to search around for some interesting looks.

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I even went to “back of the house” – well, into the terminal basically – pulled out the long lens and grabbed some shots from there. Which was illuminating – not many people were actually paying attention to Bobby: They were on their phones, trying to shovel down a burger before flying, or trying to keep kids occupied. I would akin it to being being at an open-mic night at some joint where there’s a bunch of things going on around the performer.

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But when you’re performer, you have power on. And to Bobby’s credit, he did. He played for a good hour and a half or thereabouts, passing on taking a break to keep playing.

I think he got the best reception – meaning people actually payed attention – when he did a cover – Tom Petty, Chris Cornell, Neil Young, Johnny Cash (he did Folsom Prison via my request)

It was all a little surreal. Even at the end, when Bobby signed the pillar, almost like tagging a spot in the original CBGB.

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When Bobby was done, and before we rolled out, I had to do a quick portrait session with him in the record section of CBGB L.A.B. I asked him to pick out a vinyl album that meant something to him, and we’d do a Danny-Clinch-Shoots-Patti- Smith-Holding-Coltrane type shot.


He went with The Rolling Stones Some Girls which I thought was an interesting choice since Springsteen’s Darkness On The Edge Of Town and Southside Johnny’s Hearts of Stone – Jersey guys, of course – were nearby.

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And with that, we non-travelers headed out into the post-rainstorm, muggy early evening. Definitely one of my more interesting shoots. Probably one of the more unique gigs for Bobby, too.

Flo liked it, though.



For a little travel-related tunes, checked out Bobby Mahoney and the Seventh Son doing “Empty Passenger Seats”…and look for a very brief cameo from yours truly.

© Mark V. Krajnak | JerseyStyle Photography | All Rights Reserved 2018

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Tear Sheet: PharmVoice


Back in May, I received an internal email asking if I could help out with some executive headshots.

The pharma industry magazine, PharmaVOICE, would be publishing their PharmaVOICE100 in a few months, and one of our executives was on it.

According to the magazine, the PharmaVoice 100, which honors the most motivational and transformative individuals of the pharmaceutical and biotechnology industry. These individuals demonstrate inspired leadership; collaborate across the life-sciences ecosystem; create transformative and innovative new tools, products, and services; disrupt the status quo; and build relationships to position the industry in the best way possible to serve our ultimate stakeholders—patients.

The executive, Jennifer De Camara, is in our Legal group, and is someone I’ve worked with in the past, so we knew each other pretty well. She was named a PharmaVOICE 100 honoree for her leadership in advancing social media communication strategies that enhance patient and healthcare professional online engagement with our company and their understanding of our products. Jennifer is also committed to providing guidance to help the next generation of leaders achieve their goals.

However, they were nearly at the deadline to get headshots in. That’s where I came in.

I had some brief guidelines that PharmaVoice sent over to Jennifer but, frankly, I knew what they were looking for. I see this magazine on a regular basis, and knew what the images they published.

So, my goal in shooting Jennifer was to get a couple solids locked in, and then try some other ideas just in case the magazine wanted variations.

One fine day in May, I headed to the office complex Jennifer works in, one I knew very well since I worked there at one time to. Frankly, it’s a dream office building to shoot in – cool lines, a lot of available light thank to a skylight in the atrium, great colors and visuals on the walls. The challenge would be in narrowing it down.

I had an hour set with Jennifer. I got there early to scout.

(scout photos are unretouched)

This might work.


Or this spot.


Or a spot like this.


At the assigned time, I met Jennifer. After catching up for a bit, she hit me with what I knew was probably coming.

“Will we really need an hour? I have a meeting in 30 minutes.”

Never fails.

“Nope, I’ll have you done in 30,” I said. Luckily, the locations weren’t far from each other.

So, I got the solids first, like the one that leads off this post. Then a few others, making use of the walls as natural, non-portable backdrops.




Once I got those in the bag, I made sure to get some extras, just in case. Nothing crazy, just options. I like to give art directors options.





In the end, I sent Jennifer 12 finals (including a couple of black & white options) for her to decide on, and send on to the editor of PharmaVoice. In the end, here’s what the magazine ran (screengrab of the on-line edition, not sure I’ll see hard copy)

August 2018

Yep, they went steady eddie. Oh well, like I said, always good to give options!

While I like the photo, the one thing with all that bright backlighting is it highlights the flyaway hairs. Hard to really clean that up without the subject looking like a helmet head, at least when I do it. But, it’s the best we could do.

I did pack some lighting gear – shoot through umbrellas and LEDs – but in the end with with just natural light.

Oh, the shot made the cover, too. Can you find Jennifer?


A fun aside to this story: The editor that had been in contact with Jennifer is named Taren Grom. Back in the mid-1990s, when I was still a journalist covering the healthcare industry for the magazine MedAdNews, Taren was my editor. We bump into each other every now and then, but as per Jennifer, she was pretty surprised to hear that Mark Krajnak – “The guy that used to write articles for me?” – was the one doing the photography.

As a further aside: A few weeks after the shoot, I made 5×7 prints of all of the “finals” and sent them to Jennifer. She sent me a super nice note thanking me for a) doing the headshots up against the deadline like that b) the gorgeous prints I had sent.

I had them printed by AdoramaPix, as usual. It didn’t cost me much to do but certainly leaves the client with a nice impression. Consider making prints the next time you finish a shoot – for yourself and for your client!

© Mark V. Krajnak | JerseyStyle Photography | All Rights Reserved 2018

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